People who gravitate toward forum communities possess an instinctive understanding about helping one another. On a good forum:
- It is no sin to ask for help.
- If you can help someone, you should try to help them.
- Those that dispense help in one instance often need help in another instance.
Help is in no short supply because forums are usually reciprocal in nature. What goes around comes around. Circle of life. Mi casa es su casa. That sort of thing. The desire among users to help one another is a powerful force, especially when members are called into action to aide a cause bigger than themselves.
We have found that organizing an “Adopt-a-Family” campaign during the holiday season is rewarding for members of community, the site owner, and the family in need. A classic win-win-win. We truly believe that every forum with a reasonable number of users—no matter what platform it runs on—should take steps to give something back during the holidays. An “Adopt-a-Family” campaign is often the perfect avenue for members to collaborate and share their good fortune with others.
In tomorrow’s post, we will discuss the steps a forum owner/community manager can take to organize an “Adopt-a-Family” campaign on behalf of their community.
Update: Harness The Power Of Your Forum This Holiday Season To Adopt-A-Family Part 2
